Brother Signs Partnership Agreement for the Asian Games and Asian Para Games

17th April 2026, UAE – Brother Industries, Ltd. (Head Office: Nagoya) signed a partnership agreement with the Aichi-Nagoya Asian Games and Asian Para Games Organizing Committee (Chairman: Hideaki Omura), a public interest incorporated foundation, for the 20th Asian Games Aichi-Nagoya 2026 (hereinafter “Asian Games”) and the 5th Asian Para Games Achi-Nagoya 2026 (hereinafter “Asian Para Games”).

Among Brother's Spirit of Foundation is the intention to "Develop the import-based industry into the export-based industry." Overseas sales currently account for over 80% of the entire Group's revenue, and this began in 1947 with the export of 200 home sewing machines to Shanghai. Since then, Asia has played a vital role for Brother not only in sales but also in production and development.

Employees working in Asia outside of Japan account for over 60% of the Group's total workforce. This shared growth with Asia, combined with the fact that the events will be held in Nagoya, Aichi—the birthplace of Brother—were major reasons for signing the partnership agreement for the Asian Games and Asian Para Games.

Based on the spirit of being "At your side.", Brother hopes to contribute to the local community by supporting athletes' exciting competitions as an official supplier, conveying the appeal of sports to a wide audience while energizing the events.

Overview of Partnership Agreement

Brother hopes to support the challenges and efforts of all participants in the events and to continue walking alongside the local community.

Official supplied product

As an official supplier, Brother will supply its stationary spot cooler "PD-7100F" throughout the venue.

In recent years, alongside record-breaking heatwaves, the ordinance on workplace heatstroke countermeasures issued by the Ministry of Health, Labour and Welfare came into effect on June 1, 2025, making heat countermeasures at work sites increasingly important. The PD-7100 series environmentally friendly spot cooler, which achieves exhaust-heat-free operation* with a CFC-free design, employs Brother's proprietary evaporative cooling technology. By supplying the stationary spot cooler "PD-7100F" as an official supplied product for these events, Brother will contribute to heatstroke countermeasures for athletes and staff, supporting safe and comfortable event operations.

Brother Spot Cooler “PureDrive”

PureDrive is an innovative spot cooler that achieves exhaust-heat-free operation* with a CFC-free design. It can be easily used in a variety of locations, including warehouses, work sites, offices, and event venues. It employs Brother's proprietary two-stage evaporative cooling technology, "TwinAqua," generating only powerful and comfortable airflow without expelling hot exhaust air. Furthermore, since it uses no refrigerants, there is no need for CFC management. Its energy-saving design also contributes to reducing CO2 emissions, making it an environmentally friendly product.

Official supplied product PD-7100F

Overview of Games

20th Asian Games Aichi-Nagoya 2026

*This refers to instances where the dry-bulb temperature of the exhaust gas being emitted is lower than the outside temperature.

50th Asian Para Games Aichi-Nagoya 2026

For more information, visit https://global.brother/en/digest/aichi-nagoya-2026/.

About BROTHER INTERNATIONAL GULF (FZE)

For more than a century, Brother has won recognition as a brand synonymous with delivering product innovation and customer satisfaction. Founded in 1908, Brother is a leading international brand that produces quality innovative products for print and imaging, labelling and sewing markets in more than 100 countries worldwide.

BROTHER INTERNATIONAL (GULF) FZE is a group company of Brother Industries Ltd., one of the global leaders in the development and manufacturing of technologies in the printing, communication and digital imaging industries for homes, SOHOs and enterprises.

The company’s headquarters for Middle East, Africa and Turkey, with fully integrated sales, marketing and services capabilities, is located at the Jebel Ali Free Zone in Dubai, which has authorized distributors across the MENA region, including Africa and Turkey.

Please call 800-BROTHER or visit www.brother.ae.