Why genuine supplies are worth it

Why genuine supplies are worth it

When it comes to running a business, quality is something that should never be compromised, and consistency is key.

When you’re busy running a business, there is little time remaining to focus on basic office needs such as printing. Put simply, you just need these processes to work seamlessly every time.

Third-party printer ink and toner cartridges are widely available, and businesses often opt to use them believing they provide the same performance as genuine supplies. In reality, this could be a costly mistake as non-genuine supplies could pose multiple risks and compromise on both the print quality and performance.

To increase awareness of the risks, we have provided five reasons why genuine supplies are the smart choice for businesses and are worth it all the time:

1. Reliability – Some non-genuine supplies have issues with failure to meet expected yield. A recent study showed 49% of third-party cartridges tested in fact failed to reach stated yield, meaning they can run out faster than they should. Brother genuine consumables are rigorously tested to ensure they work perfectly every time.

2. Environmental – Brother printers are designed to work with Brother genuine supplies to reduce waste and limit our environmental impact.

3. Health and Safety – Health and safety is critical to every business and Brother’s supplies are tested to highest standards, so users can rest assured that they are always safe.

4. Quality – Producing any client-facing documents is a direct reflection of your business and every page needs to be of the highest quality. Using Brother genuine consumables ensures the perfect print quality is delivered every time.

To find out more about why using genuine printer inks and toners are worth it every time, please visit https://www.brother.ae/en/support/genuine-supplies

Brother International Gulf FZE offers a wide range of multifunction printers, scanners, sewing machines, and label printers. As the central hub, it manages a vast network of authorized distributors across the Middle East, Levant, and substantial parts of Africa, including South Africa, ensuring accessibility and distribution.